How to Use Social Media to Expand Your Audience

Two Proven Approaches to Increasing Brand Awareness Content production is a collaborative process that brings together people with varying degrees of experience and backgrounds with the goal of making a difference in people's lives. That may sound extreme, but if our content is valuable, it should spark some sort of revolution, right? Isn't that what the power of a good piece of content is all about? Educational content can have a similar effect: it can teach someone a new skill, propelling them into an exciting professional path.   Is there any content that is educational? The concept is the same. Take a look at Lizzie Presser's eye-opening article "The Black American Amputation Epidemic," which has the potential to change minds and spur new legislation to prevent unnecessary amputations among the Black American community. People's lives have been changed as a result of material.   Same Challenges, New Projects The start of any creative project is...